× Limited Priority Passes Remain. Secure Yours Today.
A born and bred New Yorker turned Torontonian; Matt has built teams and lived on three continents, while working alongside many of the world's best-known and thousands of lesser-known corporations including; brands, agencies, and technology companies. Matt is the Director and General Manager of Snapchat in Canada, where he works to expand the business in Canada and abroad. Matt sits on several boards in the tech, media, advertising and non-profit industries, including but not limited to Visa, IAB Canada and Strawberry Frog. Matt is a partner in the early stage venture capital fund C2 Ventures and a mentor with Techstars, Adweek and Elevate Canada. Matt’s executive management and organizational leadership experience has led him to believe that a focus on building strong diverse teams can mean the difference between a successful business and one that struggles to attain its KPIs. Moreover, ensuring decisions are made that build on operational excellence within defined and agreed upon strategic swim-lanes is paramount. Previously, Matt served as President and a member of the Board of Directors at the SaaS juggernaut Adestra; an enterprise martech Marketing Automation Platform. Adestra was acquired by Upland Software [NASDAQ: UPLD] in Dec 2018. Prior to Adestra, Matt focused on expanding Google and YouTube’s leadership in the advertising and marketing space. He has also held leadership positions at Incisive Media (acquired), PropertyRoom.com, Headland Digital Media (acquired), and Charles Schwab. Matt has a Master’s from the University of Oxford, in the UK, a BA from Lafayette College in Pennsylvania, USA.
