What started as a passion project has grown into one of the most exciting movements in grassroots sport. In this conversation, Connor Renton—founder of the Brodie League—is joined by special guests to explore the evolution of amateur athletics and why more adults are returning to play. From building community-driven leagues to removing barriers around access, […]
Athlete endorsements are evolving fast. Today’s partnerships go beyond traditional sponsorship models, reflecting a deeper alignment between athletes, brands, and the causes they stand behind. As audiences demand authenticity and cultural relevance, the most effective collaborations are built on shared values, storytelling, and long-term vision—not just reach. This panel brings together leading voices from athlete […]
As FIFA brings the world’s biggest sporting event to Canada, the country faces a once-in-a-generation opportunity to redefine its place in the global game. This panel features Mike Beckerman of Canada Soccer, Chris Shewfelt of Maple Leaf Sports & Entertainment, + special guests offering perspectives from the federation, the club level, and the athlete experience. […]
